HOW HUMAN IS YOUR BRAND?
Who are you? Don’t give us your name, that’s the textbook answer. Don’t know? Okay, try this… what are you? A human being? You sure? What...
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CHANNEL 110
Discussions, lists, guides and general musings
on marketing, writing, design and development.
- Oct 8, 2020
- 2 min
LINKEDIN STORIES: GOOD OR EVIL?
It seems like nobody really wanted LinkedIn Stories. But could they be used for something meaningful? We'll see.
- Sep 15, 2020
- 4 min
HOW COMPELLING IS YOUR BRAND STORY?
One way to gut-check your brand story is through the work of Joseph Campbell and his Hero’s Journey. Hey, it was good enough for Star Wars.
- Sep 15, 2020
- 3 min
SEVEN WAYS TO TAKE CONTROL OF YOUR COMPANY'S REPUTATION
How does your company and its people fare when examined objectively online?
- May 22, 2020
- 2 min
15 QUESTIONS THAT YOU MUST ABSOLUTELY ANSWER BEFORE MAKING ANYTHING
Don't fall into the fire-ready-aim trap. Know the things you need to know before you start.
- May 22, 2020
- 5 min
CREATING SOCIAL MEDIA CONTENT THAT SHINES
Getting Likes, Shares and Comments delivers dopamine using the same neurotransmitters as any other “rewarding” behavior.
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